The London Poker Festival is also introducing an additional 30 non-cash events for poker players including Europe’s largest poker fair, Poker in the Park and The British Poker Awards. In its 4^th year, Poker in the Park offers poker enthusiasts two days of everything poker with marquees hosted by the biggest names in poker. The two-day poker fair offers entertainment and hospitality to 20,000 poker enthusiasts, including poker lectures, poker tuition, fun-poker play and league poker events. The British Poker Awards will, for the first time ever, honor British and European poker players in an open-to-the-public awards ceremony and pro-am poker tournament.

Additional festival events include Poker Academy tutorial lectures and seminars, pro-player autograph sessions, a private Bluff Europe Rocks concert, charity poker tournaments, celebrity player hosted parties, and the first ever Baller Strip Poker championships.

A full festival calendar of events will appear in the forthcoming issue of Bluff Europe and Poker Europa magazines, and online at www.bluffeurope.com and at www.LondonPokerFestival.com from July 18^th.